TasteTech
The Fusion of Culinary Arts and Innovative Design
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We help individuals and companies engineer their food ideas to marketable finished products.
Food Product Development
TasteTech can take your idea and turn it into a product prototype with a formula that meets your requirements – nutritional, product claims, desired shelf life, ingredient choice, flavor profile and fitting consumer requirements. The process can begin with a simple a phone conversation.
We will develop your own formulas through intensive bench-top prototyping. Samples will be created for potential investors or distributors.
A process that will take place in stages where creativity and the principles of food science are applied – the physical, chemical, and microbiological composition of food, food quality, food safety, and food processing.
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Our Fundamentals of Product Development
STAGE 1
Decide what the new product will be.
Brainstorm ideas to build and refine the product concept. Address requirements to take the product to market and viability of the concept.
STAGE 2
Discover the target consumer and product niche.
Identification of competition, consumer needs, and ways to make the product unique by performing a competitive product review. Formation of formal focus groups to determine how the product might be perceived by target consumers.
STAGE 3
Define which ingredients will be in it.
Establishment of key attributes such as taste, texture, color, shelf life and special diet restrictions.
STAGE 4
Develop everything about it.
Development and evaluation of prototype will take place by comparing it to competitive products or an existing gold standard. Evaluation of the functionality of ingredients will be done to determine if the technical realities of the product will meet the marketing goals. Sensory testing will assist in achieving the target product, while addressing regulatory issues associated with food labeling and the manufacturing process.
Let's Create Your Brand...Together.
Our client experience includes hundreds of formulas for major brands. Let's take your idea and put it on the shelf.
“Without new ideas success can become stale.”
― Anthony Bourdain
TasteTech
WE WANT TO HEAR FROM YOU
Thank you for your interest. Please fill out our form and the TasteTech team will be in touch shortly.
(949) 485-0592